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}
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Notícias e Podcasts 1e3x6n
Paracatu apresenta ações para impulsionar o turismo no município n5f3c
Noroeste e Entorno 1la2z Paracatu apresenta ações para impulsionar o turismo no município n5f3c Publicado
7 meses ago on
17/10/2024
Nesta sexta-feira (18/10), às 16h, o Sebrae Minas, a Prefeitura Municipal e a Associação das Empresas do Turismo de Paracatu ( Assetur ) vão apresentar os resultados de algumas iniciativas estratégicas para fortalecer o trade turístico municipal. O encontro é aberto a todos os interessados em participar e será realizado na Casa Paracatu.
Entre as entregas está a apresentação do Estudo de Demanda do Centro de Convenções de Paracatu . Elaborado por pesquisadores da Universidade Federal Fluminense, o diagnóstico identifica a demanda real do município e o potencial de viabilidade para construir uma infraestrutura que seja atrativa aos eventos de grande porte.
Também está previsto o lançamento oficial da Marca da Associação das Empresas do Turismo de Paracatu ( Assetur ) . Além de promover a entidade, a criação de uma identidade visual (logomarca) tem o objetivo de chancelar as ações que serão conduzidas no trade turístico com a participação dos estabelecimentos de turismo do município.
O evento marca ainda a apresentação do Guia Gastronômico de Paracatu , com informações dos restaurantes, bares e algumas quitandeiras da cidade. O material gráfico traz um mapa gastronômico que destaca as características e os perfis dos empreendimentos. Será lançado, ainda, o Portal Viver Paracatu ( https://viverparacatu.com.br/ ), site com dados turísticos, históricos, agenda cultural e oportunidades de negócios na cidade.
Estratégia e desenvolvimento
A analista do Sebrae Minas Rhayssa Neto destaca que as entregas são voltadas para a organização e a promoção da cidade como ponto turístico. “O principal objetivo é colocar Paracatu na rota dos principais destinos do país, gerando desenvolvimento econômico e social para o município”, diz.
Para o presidente da Assetur , Raimundo Nonato Mota Figueiredo, as ações são importantes conquistas para todo o trade turístico do município e reforçam que a cidade está no caminho certo. “À medida que vamos incorporando novas ferramentas e formas de promoção, a cidade toda tem a ganhar. Consequentemente, a associação também a a ter maior representatividade, unindo os comerciantes no intuito de lutar, de maneira organizada, pelo crescimento de todos os setores ligados ao turismo”, avalia.
Desde 2022, Paracatu segue as diretrizes do Plano Municipal de Turismo, elaborado de maneira articulada entre o Sebrae Minas, a Prefeitura – por meio da Secretaria Municipal de Cultura e Turismo -, o Conselho Municipal de Turismo ( Comtur ) e várias lideranças do setor na cidade. O planejamento norteia o desenvolvimento turístico local a fim de transformar Paracatu numa referência de turismo inteligente e sustentável para atrair mais visitantes, gerar experiências memoráveis e colaborar para a qualidade de vida dos moradores.
Serviço : Ações de fortalecimento do trade turístico Data: sexta-feira, 18 de outubro Horário: 16h Local: Casa Paracatu (Rua Américo Macedo – centro)
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Assessoria de Imprensa Sebrae Minas – Regional Noroeste e Alto Paranaíba
Henrique Ulhoa (STARK)
(31) 99445-2460
[email protected]
